CONCEPT / BACKPACKBackpack · Pins · Heart window
A heart-shaped frame for the little things you love.
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A fresh mint palette and a clean window for favorite photocards.
Why this direction works
The visual result comes first. These are the decisions that give the concept its character and help translate it into a useful brief.
Before production
A concept becomes useful when the display, carry and construction requirements are explicit.
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CONCEPT / BACKPACKBackpack · Pins · Heart window
A heart-shaped frame for the little things you love.
Discover the design
CONCEPT / TOTETote · Pins · Rectangle window
A quieter black canvas for a collection with personality.
Discover the designBuild from your own idea
Turn the collection type, occasion and color direction into a downloadable design brief.
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